AETOS Service
With 42 years of experience, Aetos Services expertly blends cutting-edge technology with a team of highly specialized professionals to deliver exceptional building services.
Task
To manage the complete rebranding process and develop a new website.
With more than four decades of experience, Aetos (eagle) Service stands as one of the leaders in the building and apartment services sector in Athens. In Greece, this industry is often characterized by companies that overlook the importance of branding and online presence. Our mission is to challenge this norm by demonstrating that even traditional service providers can embrace modernity through a contemporary corporate image.Â
Our research delved into the competitive landscape of Aetos Service, examining both local and international industry trends, primarily focusing on the Greek market. In the second phase, we collaborated closely with the Aetos Service team to gather comprehensive information about the company, including its range of services, rich history, and target audience.
Our primary goal was to modernize Aetos Service’s presentation at every level. Drawing inspiration from the company’s longstanding legacy, we retained its core colors while designing a fresh, contemporary logomark paired with a sleek, modern font. To further enhance the brand’s identity, we developed unique icons for each of the company’s services, creating a cohesive and visually appealing corporate image that reflects Aetos Service’s commitment to innovation and quality.
Once the branding was finalized, we utilized Figma as our primary tool. We designed all the essential components to effectively communicate the visual identity on the website. Following the creation of the Lottie animations, we applied the same concept to develop animations for other key elements of the site, including buttons, loaders, sliders, and more.
